I believe the OP's point is a 3-hour red-eye isn't a great travel option. But, it's a fairly common flight when traveling West-to-East in the US. He'd prefer a 10 hour trip (via train, or blimp, or anything else) if the pricing was in the same ballpark.

The 10 hour over-night doesn't "waste" any time - you're eating and sleeping those hours regardless.