That picture, while humorous, does cherry pick about 20 users out of an 8000+ group that literally anyone can join without invitation or qualification, some time after the pre-order period has ended.

I'm addition there's curiosity, the overwhelming desire to play with friends, and some people stream/review for a living. It's not like this was a coordinated effort with organized dogma.

Funny as hell for just an out of context picture though.