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Re:Google to Acquire Looker by sildur on Thursday June 06, 2019 @10:00AM (#20114615)
Oh, I can tell you what is going to happen. It is going to be killed in about 2-3 years.
Re:Google to Acquire Looker by derefr on Thursday June 06, 2019 @10:11AM (#20114717)
I really, really doubt it; Google has never killed a product that it created or acquired to serve as a complement to enterprise Ads/Analytics usage.

Google kills plenty of its consumer products if they don’t catch on in a big way (Reader, Google+); and it certainly “transitions” developer-targeted product/service startups into plain features (Firebase, WordLens, etc.) But this is neither—it’s BI software, for enterprise customers who build it deeply into their decision-making in the same way they build Google Analytics itself into their decision-making. These are not the people even Google wants to make mad. They’re precisely the people writing the checks which make up the majority of Google’s ad revenue!

Re:Google to Acquire Looker by dudus on Thursday June 06, 2019 @10:23AM (#20114824)
That's not correct... Wildfire and Adometry are two examples of products on the ads and analytics space that were killed after acquisition.
Re:Google to Acquire Looker by shakna on Thursday June 06, 2019 @10:36AM (#20114928)
> and it certainly “transitions” developer-targeted product/service startups into plain features (Firebase, WordLens, etc.

They recently killed "Works with Nest" in favour of an Assistant-backed API that doesn't currently implement what Google acknowledges to be the most popular features of "Works with Nest".

Google are more than willing to kill developer-oriented as consumer-oriented.

Re:Google to Acquire Looker by agentdrtran on Thursday June 06, 2019 @10:54AM (#20115122)
Nest is a consumer brand that sells consumer products.
Re:Google to Acquire Looker by shakna on Thursday June 06, 2019 @02:34PM (#20117559)
The Nest wasn't shelved though, it was the developer API that got the half-hearted approach.
Re:Google to Acquire Looker by guyzero on Thursday June 06, 2019 @11:52AM (#20115714)
Works with Nest had issues.
Re:Google to Acquire Looker by dangoor on Thursday June 06, 2019 @10:08AM (#20114685)
Just like Stackdriver (acquired in 2014)?

Seriously, it seems like Looker is filling a specific hole in the Google Cloud offering.

Re:Google to Acquire Looker by tshanmu on Thursday June 06, 2019 @01:06PM (#20116540)
stackdriver works nicely for all resources in the Google Ecosystem - isn't it what Google would want?
Re:Google to Acquire Looker by capkutay on Friday June 07, 2019 @12:25AM (#20121661)
Thats definitely the wrong read. This is a direct competitor to Microsoft's PowerBI. Google will need Looker to get large enterprise data management deals on Google Cloud.