> Current dogma seems to be that rational people can just take the type 1 info out of your type 2 advert and think with the appropriate organ.

I'd rather just consign the type 2 adverts to the nearest null device and pick up a copy of Consumer Reports when I want factual information about a product. It helps that most of the women used in advertising are just skinny blondes that you can get for a dime a dozen in Stepford, CT.