Re:Chris Hughes Says It’s Time to Break Up Facebook
by neuronic on Thursday May 09, 2019 @08:39AM
(#19867719)
And it will keep driving all of this because aside from enthusiasts and privacy focused people, nobody is willing to pay for Internet services such as FB, WhatsApp or IG. Few people are willing to pay for news.
How many subscriptions am I supposed to have anyways if my go-to information consumption mode is to cross check several websites?
I don't want to be confined to NYT, Der Spiegel, Wired or WSJ. I want all of them whenever I please. The Internet made this possible and now we are on the road to taking this away again.
At the very root of all of this is the Internet's financial reliance on advertisements. Advertisement based business models need to die but at the same time we cannot lose the free, accessible Internet as it used to be.
Re:Chris Hughes Says It’s Time to Break Up Facebook
by tremon on Thursday May 09, 2019 @11:17AM
(#19869028)
and effectiveness can be measured
I don't think this is a prerequisite at all. Isn't most marketing focused on the persuasiveness of the seller, instead of the effectiveness of the product?
Re:Chris Hughes Says It’s Time to Break Up Facebook
by manigandham on Thursday May 09, 2019 @09:00PM
(#19874117)
Regardless of what metric is used, ad platforms get more money by proving they're better at said metric, so measurement is required.
As you rightly point out, history is proof that the ad dollars don't care what the platform or who the messenger is, as long as they are easy to use and effectiveness can be measured.