It's not the profits that matter. It should be shown that these cases are defensible and the average victim should defend themselves. This way, the company would not be able to settle with anyone and thus not make any profit, and hopefully die.

And similar companies as well. It's a step towards preventing this sort of shit from existing in the first place.

This single event? Not directly. But rulings carry precedent. If they are actually ruled against in this case, it would be much harder for them to go after someone else with the same tactic.

If this company is built upon this type of trolling, then yes it will greatly impact their revenue.