The question now is fight them or join them. On Microsoft people had chosen to fight, because the tech was horrible in effect, and Linux made much nicer server platforms.
On Google, I'm not so sure. The tech is nice, and everything works beautifully for 99% of the users
It terrifies me just how deeply Google has entrenched itself in the K-12 education market. At least when Apple was everywhere, we still had Microsoft Office vs Appleworks/etc.
Google is now more "the internet" than AOL could have dreamed of.