News for hackers. Stuff that matters.

A comment on Much of the “science” used in design is bullshit (2014). Parent comment

Re:Much of the “science” used in design is bullshit (2014) by itronitron on Friday April 26, 2019 @11:48AM (#19758743)
Pepsi is a global brand, $1M is on the low end for a redesign of their primary logo.
[ Parent | on HN ]
Re:Much of the “science” used in design is bullshit (2014) by ummonk on Friday April 26, 2019 @12:14PM (#19759078)
The amount of money is fine; the quality of services rendered for that money is a joke.
[ Parent | on HN ]
Re:Much of the “science” used in design is bullshit (2014) by barbecue_sauce on Friday April 26, 2019 @05:13PM (#19761787)
I dunno. Not only did they get a logo, they got a pretty great historical document.
[ Parent | on HN ]