They're forgetting about those of us who haven't bought yet, and are watching how badly they are treating the early adopters. I was excited about the Samsung Epic when it first came out, and planning to get one when my Sprint refresh cycle comes around in January, but having seen how glacially slow Samsung has been to fix the problems people have been having with the phone, I now don't think I'll ever buy a Samsung phone.

Yeah, they have. Apple and Windows 7 are going to split the market if they don't start paying attention to their existing handset owners. (Both of those are doing centralized updates).

Realistically, people 6 months into a 2-year contract are not going to buy a new phone just to get the latest OS. They're more likely to say "never again" and buy an iPhone when their contract is up.

Apple and these users deserve each other...

They should take a lesson from Apple. The update they pushed to 3G users prompted many people to buy a new phone.