Haha, true about the cakes. If you look at baking recipes sugar is usually measured in cups. There's a bakery near my place that offers no-added-sugar items. I find them delicious. They're probably mostly targeting diabetics, but they sure have my business.
Since we're trading anecdotes, I was told that in Egypt people drink sugar drinks, like Cocacola, like you would drink alcohol in the West. Islam forbids drinking alcohol, so they use the next most boring drug: sugar. The picture that was painted for me was a group of grown men sitting around a cafe-bar drinking Cocacola.
As for myself, I just hate how shop-made cakes are mostly sugar - it feels like my mouth is burning. I don't understand why they do it. Nearly everyone I know prefer home-made cakes (made from basic ingrediants, not mix bags).