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Re:Nvidia to Acquire Mellanox for $6.9B by godelmachine on Monday March 11, 2019 @11:02AM (#19359450)
I had great respect for Mellanox when I came to know that they invented InfiniBand.

Again, I am suprisied it’s valued at only $6.9Bn.

Pardon my ignorance, but how come mobile apps and websites get valued for 10+ or 20+ Bn dollars , while someone who creates real technology is valued at only $6.9Bn

Re:Nvidia to Acquire Mellanox for $6.9B by matude on Monday March 11, 2019 @12:00PM (#19359933)
> Pardon my ignorance, but how come mobile apps and websites get valued for 10+ or 20+ Bn dollars , while someone who creates real technology is valued at only $6.9Bn

Imagine a building, say a shopping center, airport, or a city main square, that gets the same amount of visitors per day as some of those apps, and it might start to make more sense. Take Clash of Clans for example, valued at $10 billion. It has around 100 million daily active players. One of the busiest airports, the Hartsfield-Jackson Atlanta International Airport, has 104 million passengers annually. NY Times square receives about fifty million visitors per year.

If something, anything, gets 100 million visitors PER DAY, the value of such a real estate, even if digital, is immense.

Re:Nvidia to Acquire Mellanox for $6.9B by Gpetrium on Monday March 11, 2019 @12:22PM (#19360163)
It is worth adding that the margin out of an app tends to be A LOT higher than shopping centers, airport, etc while the initial capital tends to be a fraction of it.

There are also different ways in which you can use the data to help you create another app with high daily active players. An app can have the whole world as their oyster, unlike shopping centers, etc.

Re:Nvidia to Acquire Mellanox for $6.9B by throwaway5752 on Monday March 11, 2019 @03:15PM (#19361895)
It's worth adding, too, that the airport and building take much larger capital expenditures to build and are far less reproducible as a result... and will probably have decades or centuries of future revenue. For a given game, that's probably a few years of peak popularity and comparatively easy to replicate by competitors.

To the point of this article, it's kind of surprising to me at least that licensing companies like ARM and Qualcomm have been so much more successful than Mellanox.

Re:Nvidia to Acquire Mellanox for $6.9B by angry_octet on Monday March 11, 2019 @07:32PM (#19363943)
A facility like an airport has a monopoly position, geographically and due to regulation, and the capital cost of competition, and as you say will likely be earning for many decades. ARM also has a long term monopoly, think of the sheer weight of code for ARM devices. It takes huge capital to produce a new from scratch CPU arch, esp due to patent problems (which makes RISC V all the more amazing), and deep pockets to start producing chips at scale, build a developer ecosystem etc. Games titles can produce a lot of cash for low CAPEX, but I don't think we'll be hearing about Fortnite in 5 years, let alone 50.

In contrast, Mellanox produces a niche product. It is critical to HPC and some deep pocketed finance people, but it is never going to be at the volume of e.g. ethernet.

The long term aspect is that, as Moore's law scaling becomes harder and harder, distributed computation becomes more essential. Right now we are in a dip in peak compute rate requirements, because we have invented battery powered computers and 4G, and hence cloud. But the work done in the cloud isn't very taxing, mainly single threaded. But I'm confident we'll soon be seeing a lot heavier parallel computation in the cloud soon, and stuff that won't fit into one or four GPUs. The tradeoffs between PCIe and IB after 4*16x start to favour IB, especially if the IB silicon is on the NVLink switch complex. So from the perspective of integration bringing much greater IB volume, the acquisition multiples the worth of MLNX by an order of magnitude -- if nVidia can execute.

Re:Nvidia to Acquire Mellanox for $6.9B by kevinlou on Monday March 11, 2019 @04:20PM (#19362414)
The digital airport comparison is such a great way of wrapping my mind around the concept of high valuations for digital commerce - it's business without the usual B&M overhead.
Re:Nvidia to Acquire Mellanox for $6.9B by drewg123 on Monday March 11, 2019 @11:20AM (#19359598)
A lot of IB technology is based on precursors like Myrinet, Quadrics, etc. Those companies were driven from the HPC market and the top500 by Mellanox in the last 15 years. It is arguable that IB won simply because it had better marketing, and a lot more venture capitol behind it.

At one point, 6 of the top 10 supercomputers in the top 500 were interconnected with Quadrics, and over 1/3 with Myrinet. However, both Quadrics and Myricom are both long gone. And neither of them sold for anything close to $6.9B

Re:Nvidia to Acquire Mellanox for $6.9B by nerpderp82 on Monday March 11, 2019 @02:57PM (#19361768)
IB has been doubling in bandwidth with every release, 10,20,50,100 and now 200G. Those other interconnect technologies did not do that.
Re:Nvidia to Acquire Mellanox for $6.9B by drewg123 on Monday March 11, 2019 @05:42PM (#19363128)
Honestly, they competed on price & marketing at first. The handwriting was already on the wall for these companies long before IB had any real advantage on speed. We were all limited by PCIe bandwidth, after all. So no matter what the link speed is, you're not going to get more bandwidth than what PCIe can provide.

I worked for Myricom when Mellanox was starting out with IB. I recall stories from that time of customers that would try IB for something like 1/2 to 1/3 of what we charged. But they could never get it to work, and ripped it out and installed Myrinet. Sadly, this made our management smug. Mellanox eventually ate their lunch because we never responded to their marketing and pricing war.

Re:Nvidia to Acquire Mellanox for $6.9B by angry_octet on Monday March 11, 2019 @07:41PM (#19364008)
At one point it seems Myrinet was as dominant as Mellanox is now. It was very exciting at the time to get something better than ethernet, and way cheaper than SGI. Huge resistance from the developers who were used to ethernet, which still hasn't gone away.

I don't think it was just the price or marketing (although Mellanox at least had sales people -- never heard from anyone at Myricom even after buying $$ of gear). Mellanox always seemed to be pushing the envelope, which might have been more R&D dollars. Never had problems with IB not working (CX-4 and up) but I guess the gremlins depend on scale.

Re:Nvidia to Acquire Mellanox for $6.9B by bigtones on Monday March 11, 2019 @11:08AM (#19359492)
Because the total addressable market for consumer mobile apps, and therefore potential dollars of revenue is much higher than for Mellanox with Infiniband - which by contrast is only the HPC market at this point.
Re:Nvidia to Acquire Mellanox for $6.9B by praneshp on Monday March 11, 2019 @11:48AM (#19359828)
> how come mobile apps and websites get valued

Can you name many apps and websites that closed (aka IPO or sold, not funding round) at 10+/20+ billion? Unless you're going to go for the stupid "uber is an android app my kid could could make for their senior project" shtick, I think most 10b+ apps are backed by _real_ technology

Re:Nvidia to Acquire Mellanox for $6.9B by tntn on Monday March 11, 2019 @12:22PM (#19360159)
Snapchat? (IPO valuation of 33 B)

(Not interested in playing the no true technology game, just pointing out that snapchat is the highly valued mobile app that comes to my mind)

Re:Nvidia to Acquire Mellanox for $6.9B by praneshp on Monday March 11, 2019 @02:08PM (#19361244)
sorry, I should have moved the end of my comment ("are backed by _real_ technology") to the end of my first statement.
Re:Nvidia to Acquire Mellanox for $6.9B by finkin1 on Monday March 11, 2019 @12:13PM (#19360061)
WhatsApp ~$22B acquisition by Facebook. LinkedIn ~$26B acquisition by Microsoft. Those are two that I can think of from memory.
Re:Nvidia to Acquire Mellanox for $6.9B by praneshp on Monday March 11, 2019 @02:04PM (#19361201)
Ah, I see. Not only do you have to have made solid technology, it should not be delivered through an app or website. I didn't realize those were the goalposts.

(https://engineering.linkedin.com/open-source as as starting point)

Re:Nvidia to Acquire Mellanox for $6.9B by finkin1 on Tuesday March 12, 2019 @01:43PM (#19370880)
I'm not agreeing with OP's assumption that there isn't any tech in apps or websites. I'm just giving you examples so that you can stop wasting your time with the least charitable interpretation of OP's point and actually respond to what he might have meant.
Re:Nvidia to Acquire Mellanox for $6.9B by godelmachine on Tuesday March 12, 2019 @04:00AM (#19366185)
LinkedIn - $23Bn.
Re:Nvidia to Acquire Mellanox for $6.9B by rayiner on Monday March 11, 2019 @05:10PM (#19362863)
What's always blown my mind is Apple's acquisition of PA-Semi for less than $300 million. Apple is so far ahead of other phone makers in CPU performance that I would struggle to name another instance where there was such a big performance gap between competitors in the same market. I'm sure that Apple invested a lot in its chip design team since then, but the initial acquisition cost was tiny compared to the result.
Re:Nvidia to Acquire Mellanox for $6.9B by wtallis on Monday March 11, 2019 @05:28PM (#19363006)
Their acquisition of Intrinsity (designers of the Apple A4 SoC) may have been even more of a steal, with estimates placing the price somewhere in the $50-150M range.
Re:Nvidia to Acquire Mellanox for $6.9B by bredren on Monday March 11, 2019 @11:22AM (#19359611)
"real technology" is not an objective measurement of societal value.
Re:Nvidia to Acquire Mellanox for $6.9B by jblow on Monday March 11, 2019 @01:35PM (#19360921)
Except yes it is, because all these software apps are built on prior “real technology” and would be impossible without it. The flow of capital just doesn’t reflect that (and it’s not clear it should).
Re:Nvidia to Acquire Mellanox for $6.9B by wnissen on Monday March 11, 2019 @06:54PM (#19363679)
But Mellanox is making niche equipment. You don't need an Infiniband interconnect if 10-Gig Ethernet will do the job. Only densely "coupled" problems, where the answer calculated on one core affects the answer calculated everywhere, need that kind of ultra-high-end interconnect. Your typical app scales very nicely across a bunch of servers connected with commodity networking.

This is more like a race car company not being as valuable as Toyota. Yes, the technology of the race car is unbelievable, but there are only a few thousand race cars in the whole world and there's a Toyota in every household.

Re:Nvidia to Acquire Mellanox for $6.9B by linksnapzz on Monday March 11, 2019 @11:34AM (#19359709)
Wait another thousand years, and tell us that again.
Re:Nvidia to Acquire Mellanox for $6.9B by raphaelj on Monday March 11, 2019 @11:04AM (#19359461)
Market values profit, not produced value (i.e. revenue).
Re:Nvidia to Acquire Mellanox for $6.9B by bigtones on Monday March 11, 2019 @11:09AM (#19359496)
That's not true - see Amazon. Public markets value and price future potential profit.
Re:Nvidia to Acquire Mellanox for $6.9B by valuearb on Monday March 11, 2019 @11:31AM (#19359685)
Essentially it's true, the market values each companies stream of future earnings out to infinity, discounted back for time to present day value.

The market just has a big dissonance in how it estimates and discounts those future earnings. Amazon is seen as a future huge profit maker, while Apple is viewed as perpetually at risk of a large scale decline in it's recent profitability.

Re:Nvidia to Acquire Mellanox for $6.9B by ghaff on Monday March 11, 2019 @12:31PM (#19360268)
There were a lot of companies involved in Infiniband early on, not least of them Intel.
Re:Nvidia to Acquire Mellanox for $6.9B by shawnz on Monday March 11, 2019 @11:12AM (#19359523)
Where's the room for growth in Infiniband? Why wouldn't you just use Ethernet in future projects?