Re:Ask HN: How common is this view within software startup c...
by ishjoh on Friday March 08, 2019 @06:06PM
(#19343113)
in your experience at startup school, who created the illustrations and videos, the founders themselves or did they get a designer involved?
Re:Ask HN: How common is this view within software startup c...
by oblib on Saturday March 09, 2019 @10:34AM
(#19346608)
I created my own. I think a few others in our group may have hired that out. They didn't ask or look for slick production of those though. They were more focusd on the message.
For me, Startup School was pretty overwhelming. I had no idea of what to expect, was a team of one, and I'm a coder, not a marketer.
Startup School is really about marketing and "finding market fit", and to a lessor degree the process of getting funded, setting up the structure of corporation, and, lastly, building the product.
But the actual building of the product was not focused on at all. That comes after you prove a viable market exists and get funded.
The focus was on beating the bushes to see if you could generate interest (finding "Market Fit") and using an "MVP" (minimum viable product) that didn't even have to be a working product, to basically provide an image (illustrations, videos, etc) of what it will do.
If you can generate interest then you start building a product. Pretty much the opposite of "If you build it they will come".
So, in that scenario, getting a software engineer is often akin to going to the hardware store and buying a hammer.