You can even search the absolute lowest rewards membership pricing for all the chains at www.roomkey.com, which is owned by all the chains together.

https://en.wikipedia.org/wiki/Room_Key

Edit: I'm going to have to retract my comments about cheapest price being on official hotel brand websites. I did a cursory search and find many cheaper options on Hotel Tonight (and expedia) for same day reservations than the brands, and while I haven't looked at all the brand's best price guarantees, at least IHG's exempts them from having to provide the lowest price within 24 hours of checkin, so it seems like a loophole to let them dump rooms for cheaper on third party websites day of arrival.

This is based on a concept called price parity, for which there are exceptions - including opaque rates, packaged bookings, and last minute / mobile. HotelTonight is able to fit inside those limitations when selling rooms last minute - so they are indeed often cheaper than other aggregators or booking direct.

They don't really though, I have called and they told me they were unable to do it and once got a sure they'll price match, but I'll have to pay the much higher rate and then file paperwork for a refund of the differnce... Like that will ever work!

I've never actually found this to be true. I go through Kayak, and I always check the hotel directly just to be sure. I've done this 9 times in the last 4 months for Loew's, Ramada, Best Western, and Hilton.

If you actually have a better price, then at least these brands will give you discounts or points. I don't see why they wouldn't hardcode it into their systems to not allow a cheaper priced to be reserved unless via their direct non commissionable channels, seems like a pretty easy thing to prevent.

https://www.ihg.com/hotels/us/en/customer-care/lowest-intern...

https://hiltonworldwide3.hilton.com/en/best-price-guarantee/...

https://www.marriott.com/online-hotel-booking.mi

https://www.choicehotels.com/deals/best-rate

https://www.wyndhamhotels.com/wyndham/hotel-deals/best-rate-...

https://www.hyatt.com/info/best-rate-guarantee

Edit: I'm going to have to retract my comments about cheapest price being on official hotel brand websites. I did a cursory search and find many cheaper options on Hotel Tonight (and expedia) for same day reservations than the brands, and while I haven't looked at all the brand's best price guarantees, at least IHG's exempts them from having to provide the lowest price within 24 hours of checkin, so it seems like a loophole to let them dump rooms for cheaper on third party websites day of arrival.

I mean sometimes you just want to book a room and not have to file a claim to get a refund.

I'm familiar with the reservations systems the hotel brands use, and I have yet to come across a situation where the same hotel room is being offered for cheaper on a third party website. It's also their official policies, and as I said, it doesn't make sense to me that they would advertise that and then not set a simple technical limitation in their reservation system to prevent anyone from being lower than them.

Yes, for some specific hotels that don't belong to a big brand, it makes sense for them to price discriminate so that the person willing to pay $500 doesn't end up paying $200, but on the level that the big brands operate, it doesn't make sense to give up 15% of gross revenue for that reason, especially when they have better ways to price discriminate by tiering their rewards members and the rate at which people earn points.

Edit: As jonknee pointed out in another post, the ihg.com price for Kimpton Monaco in Seattle is higher than the hotel tonight price, and by quite a bit, and there's a carveout in the best price guarantee for rooms reserved within 24 hours of checkin. So I guess the best price guarantees aren't really worth much...

In theory you are correct, in practice the hotel will play dumb and say they'll match it but after you file paperwork proving it was cheaper somewhere else. I've literally booked on HT from the front desk because they can't match the rate. It makes no business sense, but yet here we are.

Another example: I just checked HT for San Francisco tonight and the Hyatt Regency is up for $179 after taxes and fees. On Hyatt.com it's $259.

I see that now. I thought that the hotel would value consistently saving 15% gross revenue on commission over training people to shop for rooms on third party websites.

I've found Priceline Express to be much cheaper than the direct price, for major chains and otherwise.

In principle an aggregator is showing customers multiple hotels at once, so each vendor has to discount to be competitive. If you are going specifically to a single one they could exploit your lack of information to charge a higher price.

People at some point realized this though and the individual hotel sites had to promise to be the cheapest to hope to get visitors at all.

Not true. I recently tried booking a flight on Cathay Pacific. Their price was $50 more than Kayak/Orbitz. I asked how come? They said, Kayak/Orbitz buy in bulk from Cathay Pacific so, they offer some discounts sometimes. For cathay pacific, they guaranteed income, whether or not tickets are sold.

chrisseaton specifically mentioned "every major hotel chain", which is true. See my other comment listing all the websites for all the big (American) brands showing they promise the cheapest prices on their own websites.

Edit: I'm going to have to retract my comments about cheapest price being on official hotel brand websites. I did a cursory search and find many cheaper options on Hotel Tonight (and expedia) for same day reservations than the brands, and while I haven't looked at all the brand's best price guarantees, at least IHG's exempts them from having to provide the lowest price within 24 hours of checkin, so it seems like a loophole to let them dump rooms for cheaper on third party websites day of arrival.

But the hotel websites aren't the cheapest prices. They get around it by selling the discount rooms through sites like hotwire or Priceline. So you can't actually see the name of the hotel until checkout. I frequently get cheaper prices than the hotel site by going through hotwire.

That's called opaque pricing, and that's different since you are getting a discount in exchange for not knowing which specific hotel you are getting to stay at so it's not exactly comparable to going to your preferred hotel's website and choosing the room you want. However, as I have edited into my prior comments, I am finding that the best price guarantees may not apply on the day of arrival, and third party websites are evidently cheaper than hotel websites. Seems like a shortsighted move since now I don't trust the hotel website to have the cheapest price, so I'll go via third party websites and hotels have to pay commission.

You can save even more if you use a cashback site when booking through Priceline, Orbitz, etc.

The Best Price Guarantee is largely a lie. It's a Best Price Guarantee on a rack-rate rooms. The problem is most OTAs will offer a significant discount (sometimes more than 50%) for a non-refundable room. The rooms are exactly the same, they just classify them differently, so they don't have to actually have the best price.

> when you've found the hotel you want?

that is the hard bit right? I guess you can showroom with expedia etc then book with the hotel direct.

Well if I'm travelling on business in a major western city realistically I'm only going to consider a handful of major brands, but yeah or look at aggregators then book directly, or at least check the price.