An audio message improved our conversion rate by more than 50%

Re:An audio message improved our conversion rate by more tha... by ehmorris on Tuesday January 29, 2019 @01:21PM (#19028616)

Not sure what you mean. There are no ads on the engineering blog, we don't have a newsletter, and we don't request location information or launch any confirmation dialogs.

If you're talking about a Genius song page, we still don't do anything you said except for showing ads, and playing the subscription message after you've listened to a 30s song preview.

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Re:An audio message improved our conversion rate by more tha... by hasperdi on Tuesday January 29, 2019 @02:17PM (#19029052)

I am sorry that you didn't get the joke. It is not about your website specifically, but web in general.

I see what you did as a dark pattern, it is going to inspire many internet marketers that only care about conversions, their funnels, and things to brag about to their peers. I bet the web will be invested with these things, resulting in a crappier user experience. But that doesn't matter right!? ...as long as the conversion rates are good. Sigh...

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Re:An audio message improved our conversion rate by more tha... by rootusrootus on Tuesday January 29, 2019 @03:13PM (#19029431)

I didn't get the joke either. Until ehmorris responded, I assumed you were talking about the site this thread is about.

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