"Some worry that ads create a misalignment of interests between us and people who use our services. I’m often asked if we have an incentive to increase engagement on Facebook because that creates more advertising real estate, even if it’s not in people’s best interests.
We’re very focused on helping people share and connect more, because the purpose of our service is to help people stay in touch with family, friends and communities. But from a business perspective, it’s important that their time is well spent, or they won’t use our services as much over the long term. Clickbait and other junk may drive engagement in the near term, but it would be foolish for us to show this intentionally, because it’s not what people want."
So are you NOT showing that? Seems like FB has the outrage non-story click baits to drive the short term engagement with the "it's the ONLY place where my friends and family communicate" for long term.
EDIT: He says the automated removal can't catch everything. in the following paragraph.
Great, then remove the newsfeed until it can be AI cleaned to NON society destroying levels. Will definitely remove that short term engagement Zuck says he doesn't care about.
I've read a few dystopias centered around the idea that all friends and family members must be monitored to prevent socially undesirable communication. Some would argue that China is becoming that dystopia today.
No thanks.
I honestly believe Facebook is turning into scapegoat for the fact that, simply, your friends suck. "Facebook is full of outrage clickbait", eh? Guess who put it there.
No thanks.
I was pretty sincere though. Just remove the newsfeed. That's the battleground for your attention and by far the most toxic part of the product.
Still is a non answer to me.
FB says they have a problem. FB says the are trying to fix the problem. Still waiting on results.
I also believe him when he says that Facebook doesn't purposefully host unseemly material that drives up engagement. Their newsfeed has always changed to reduce that kinda thing (app notifications circa 2008, clickbait titles circa 2011, infographics, quizzes, etc... they all have their run and then get tuned out.) Although Facebook has always been fanatical about growth so I guess it's more about long-term vs short-term engagement vs. not caring about engagement at all.