Re:New logo
by teej on Wednesday January 16, 2019 @04:17PM
(#18925362)
$100-250k range given this includes logo, brand identity, motion design, comprehensive visual design system.
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From a big-name shop like Pentagram? I'd expect that to be higher.
based on my experience a corporate rebrand is the US is closer to $500k
No. It'd be closer to $1m.
Seconded. In these type of high visibility projects and prestigious consulting companies usually charge in hundreds of thousands and in millions for a single deliverable (narrative document, logo, brand). The whole process might months to a year with several people involved from the agency.