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Re:After GDPR, The New York Times cut off ad exchanges and k... by notriddle on Wednesday January 16, 2019 @02:23PM (#18924072)
In other words, you're better off with affiliate links and content marketing than you are with algorithmic banner ads.

Heck, even Google AdSense scans your site to match ads with the content (source: I've tried using AdSense). They just don't rely exclusively on the content for ad targetting.

for actual comparisons: https://thomashunter.name/posts/2019-01-09-generic-banner-ad...

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