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A comment on After GDPR, The New York Times cut off ad exchanges and kept growing ad revenue. Parent comment

Re:After GDPR, The New York Times cut off ad exchanges and k... by detaro on Wednesday January 16, 2019 @09:13AM (#18920963)
One possible explanation I've heard (of which I have no idea if it is true) for both this and ads showing after you've made a big purchase is that people actually are somewhat more likely to buy an appliance close to another purchase of one, since they only buy them a) after several years, if the previous one has broken or is outdated, or b) shortly after they bought another one, which they returned for some reason.
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Re:After GDPR, The New York Times cut off ad exchanges and k... by wlesieutre on Wednesday January 16, 2019 @10:38AM (#18921709)
Pretty sad state of affairs if that's the case, you'd think Amazon would do something to exclude repeat purchases after a return. But it's been this way for years.

As it stands, 99% of their product recommendations are saying "I assume what we just sold you was a total piece of shit and you'll probably need another one after you return it. Here are some options!"

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