I feel like this is similar with Facebook "making it rain" whenever you send money through their messenger. It does not matter why you send the money, they always celebrate. Very distasteful and not taking into consideration the real reason. They presented this feature at MobileHCI'17 as part of their "Delight" mantra. They don't care about 100% accuracy, as long as it works for the majority, they will not cater to the minority.