Lets break it down. You intrepid reporter have discovered that Chairman John Smith has been embezzling from the company coffers and lying to shareholders and even now is preparing to abscond with his ill gotten gains to an island paradise. Your release a blistering expose on this titled Mr Smith goes to Jamaica... with all your money. Robbery and shame at foo corp.

You might think that your title communicates the most import part of your hard work but 99.9% of the value consists of the fact that you have no right no NOT your clever presentation of such.