In order to avoid becoming a niche language nobody uses due to the network effects of C's ubiquity, and to achieve its goal of completely replacing C as much as is practically feasible, Rust needs buy-in and what economists call pre-committing. That is to say, it needs thought leaders to accept that Rust is the future and commit to building things in Rust, even when it doesn't make sense to do so in the current climate. Hence the heavy emphasis on marketing and RESF psyops.

> "c-lions"

C-lioning - n. Derailing a discussion by "politely" demanding evidence that obviously unsafe programming practices are unsafe and should never be used. E.g., "Can you tell me, exactly, why aliased pointers are bad?"