There is so much to say about this and its just been accepted. It IS a new communications medium, but very unlike those before it. Its a medium that allows rapid propagation of both information and misinformation. Its sold as a family-friendly media to connect with those you love and care but ends up as a firehose of targeted ad consumption. To dismiss the power of this new communication medium by treating it "just as a new newspaper" is exactly where you are wrong.