There’s so much money available that product market fit is not that important anymore. That’s at least what Steve Blank says (1). I don’t buy it, because I think it’s just a matter of time until you’ll find out that it doesn’t work and I don’t believe sheer money can create sustainable demand. But, it’s probably a great time to try stupid/crazy things or just give free stuff to consumers.

(1) https://steveblank.com/2018/09/05/is-the-lean-startup-dead/