Agree, although I don't find it entirely useless; it allows a bit of mental confirmation along the way if you happen to notice something marquee'd go by.

But more generally, there must be a reason or two why this doesn't work, but why leave street name placement "static"? I know it isn't; what I mean is why not accept a touch event to show the name of a street when you tap on it?

It is a touch screen map. Why are the only things I can touch things Yelp wants me to know about[1]?

It seems to me there's a massive lack of imagination going on with maps. Everyone seems to be locust-like scouring for doing anything with them that can turn a quick buck rather than thinking about what they're good for now besides shopping, and could be good for, if-only.

But this is not anywhere near that blue-sky. If figuring out how to make an interactive digital map show the name of the street that is centered on your screen is an unsolvable problem, there's something wrong.

[1] Frankly, I wish I could turn Yelp off, because I mainly only trigger that by accident. But that's a different topic.