Happens all over Wikipedia, for example Aleister Crowley (same one the Ozzy Osbourne song "Mr Crowley" is based on) is described as an scholar and where "occultism" is hold in high regard never mentioning its fictional nature and never suggesting or implying its just another money-making scam scheme; heck the Wikipedia page for Crowley or for occultism dosn't mention the word "scam" even once despite being one of the most used by its critiques.