How is this a differentiator though? Besides the "not from a giant tech company" you get all those with a Pixel and you also get a great camera.
Is there any reason to trust this random company over a big company? It's not like this is a nonprofit where they're donating their money to some noble cause.
I can imagine such a phone as a no-compromises ultra-premium product for the select few who want utter privacy and safety, and would pay at e.g. the iPhone's price point for a comparable level of assurance.
I can imagine such a phone at a low-end, cheaper segment for the privacy-conscious but not very well-off who could tolerate a number of compromises in features.
At a mass-market segment it, unfortunately, did not seem to work too well, though.
The market can stay stupid longer than your 100 million lasts..
There's really no market for that? The market is stupid and wrong.
This isn't a failure of technology. This is a failure of marketing and getting the message out.