And Daimler was also bribed into becoming an investor in what3words? Maybe Daimler looked at the various options and chose the one best for marketing (best to convince end users, press, investors what it is). Easier to add celebrities and puns in ads similar to Apple Siri ads https://vimeo.com/250456705
Re:Plus codes: addresses for everyone
by lifthrasiir on Sunday September 30, 2018 @10:50AM
(#18106383)
And there is at least one known instance of such system: many car navigation systems in Japan have support for Denso Mapcode [1]. Its algorithm is almost trivial but has a private mapping which effectively makes its entirty proprietary.
Actually, that means there's a bunch of money behind it, bribing carmakers to include it in their nav systems, etc.
It's still shit, but it'll be ubiquitous shit.