You do realize every web apps that you use have a consistent look among all platforms and none of the native looks and I think we're used to that approach of using apps that seeing a 'web like' app on desktop doesn't feel odd anymore.

How many people use web apps as part of their regular work flow?

Gmail, gsuite, Trello, Hangouts, etc.

I would think that most people who use Gmail as part of their job would use a mail client just like most people who use Office365 for email use Outlook. Considering how much email is done on mobile, I don’t see too many people using gmail on mobile phones on the web.

Do you get notifications for new email from gmail in the browser or meeting reminders?

And all project management software on the web sucks in its own special way. That’s not something to aspire to.

As far as gsuite, I only use Google Sheets for simple stuff but can GSuite really take the place of Office for complex workloads?

This is one of those things that very much matters to hacker types but very little to everyone else. The most important thing about cross platform development is having the exact same application feature for feature pixel for pixel if you can. Someone who knows how to use Spotify on any one platform should be able to navigate any other with 0 cognitive load.

People learn applications, they don't learn systems -- apps have never been consistent enough for that.

Absolutely not the case.

Examples of apps which go the extra effort to use each platforms toolkit and look and behave natively?

The classic example of this was Microsoft Office; they tried to unify the UI and implementation for just the reasons you argue in the mid-1990s and faced a user revolt as a result. Subsequent versions were very much a rewind, with a native Mac human interface on a cross-platform core.

I don’t know how it is now as I haven’t used Office in about 15 years.

It feels very Mac like today.

It only does. Everything seems like some optimized hack of some sort that things aren't as performant as true native apps. Just maximizing the window size feels sluggish.

SourceTree has a native Mac and a native Windows app. I would guess that they are completely different code bases.

With so many platforms that's unrealistically expensive. It's not just Windows and OS X anymore.

Is having 1-3 Mac guys and 1-3 Windows guys (which is realistically all the vast majority of apps would need) really that much more expensive? To me it seems the real attraction is being able to hire from a giant pool of cheap, generic, interchangeable, fully replaceable developers.

> from a giant pool of cheap, generic, interchangeable, fully replaceable developers

A giant pool? Sorry, not really. JS skills are highly sought after, and finding good, experienced front end developers is very hard. Inexperienced developers are easy to find in any language, including your favorite one, whatever that is.

The "cheap, generic, interchangeable, fully replaceable" part just sounds bitter and vindictive, no need to respond to that.

When compared to the hiring pools for iOS and Android devs, the size of the web front end pool is certainly larger, because that’s what’s currently hot and has the lowest barrier to entry. You’re right that quality is just as hard to find, but given the performance issues that continually plague most modern web apps (with apps like VS Code serving as evidence that it need not be that way), I’m not convinced that quality is the highest priority with these hires.

I will concede that I am a bit bitter. It’s frustrating to watch the industry push ever harder to render specialized developers unnecessary.

If you compare the demand for websites vs mobile apps, we have about a total of 5 million downloadable apps and about 644 million active websites according to netcraft, which can be interpreted as 131 web devs for every 1 app dev. The pool for webdevs should therefore be much larger.

As for quality, correctly accessing a devs level of competence can be very tricky, regardless of the required skill-set. With web devs, its even more tricky because an "over-qualified" desktop/app devs can do just as much damage in terms of technical debt as a poor quality web dev. A webdev is also a specialized developer, but due to the low entry barrier, many don't realize this.

Money people sometimes think so because they’d rather keep that money for themselves, users be damned.

And Android, and iOS.

You can reasonably easily share the bulk of your mac/iOS/tvOS/watchOS codebases, and apple is actively working to push that percentage higher. So really, you’re not looking at 1-3 “mac people”, but rather 1-3 “Apple people”.

Android dev is messy business, no question there, especially if you care enough about experience quality to test across a broad range of phones, OS versions, launchers, etc. It’s no wonder why the average Android dev team is 2x the size of the average iOS dev team. Not much you can do there but hope Google makes an effort to clean up (and it seems they are, albeit slowly).

Even with all these platform specialists accounted for, companies like Slack and Spotify aren’t hiring any more engineers than they would otherwise. The only difference is instead of hiring specialists, they’re hiring hordes of web front end.

When there were way fewer personal computers and software was much harder to develop and distribute, companies would write software for Mac, PC, Amiga, Atari ST, and even Apple IIgs.

People were making cross platform apps before Electron.