Re:Poaching Tesla
by AnthonyMouse on Saturday September 08, 2018 @09:49PM
(#17943854)
There isn't one. Existing cars aren't personalized by the factory. Some people personalize their own after the fact.
Other examples of personalized things: A caricature of you drawn at a carnival, the local chef who knows just how you like your meal, that thing your nephew made you in shop class, etc.
In tech it usually means using the surveillance the company has conducted on you to make search suggestions and things like that. But people are increasingly finding that creepy and invasive, so it's not clear more of that is going to be a winner in the transportation market. Even historically it has been mostly backfill to rationalize the surveillance. Having some cloud surveillance technology literally following you around and recording your whereabouts isn't exactly the same kind of warm feeling you get from your favorite chef knowing how you like your dinner.
Other examples of personalized things: A caricature of you drawn at a carnival, the local chef who knows just how you like your meal, that thing your nephew made you in shop class, etc.
In tech it usually means using the surveillance the company has conducted on you to make search suggestions and things like that. But people are increasingly finding that creepy and invasive, so it's not clear more of that is going to be a winner in the transportation market. Even historically it has been mostly backfill to rationalize the surveillance. Having some cloud surveillance technology literally following you around and recording your whereabouts isn't exactly the same kind of warm feeling you get from your favorite chef knowing how you like your dinner.