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Re:Valve new-employee handbook (2012) [pdf] by SketchySeaBeast on Friday September 07, 2018 @12:48PM (#17935730)
That's the same approach as with Portal 2, isn't it?

And I guess that's not completely fair - I'm sure they keep making hats for TF2.

Re:Valve new-employee handbook (2012) [pdf] by KevanM on Friday September 07, 2018 @12:52PM (#17935765)
This is true, you can never have enough hats and they have monetised their games to provide a (steady?) stream of income.