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Re:Chrome 69: “www.” subdomain missing from URL by josefx on Thursday September 06, 2018 @05:41PM (#17929827)
> We're always going to need to see URLs.

I can see the future now: User enters his target (mybank) into the Google search bar on his Google Android device, the device opens Google Chrome with the Google amp page form mybank already loaded. The user never has to worry about urls or where exactly he is entering his banking information and login critera. Google makes everything a clean and seamless experience and user never has to leave its warm embrance.

Re:Chrome 69: “www.” subdomain missing from URL by nofunsir on Thursday September 06, 2018 @06:27PM (#17930186)
Add eyeball tracking into this mix, and we can "allow" users to "experience" unskippable ads.

In all seriousness, I have no doubt this is due largely to Google's frustration at Ad Blockers. If there is no URL, and you're in the Google Garden protocol, there is no way to block ads, or at least no way to NOT download them.

Re:Chrome 69: “www.” subdomain missing from URL by muraiki on Thursday September 06, 2018 @09:31PM (#17931235)
AOL keywords all over again. It's all about building a moat.