Re:Snap’s Drop in Active Users Could Signal a Social Media Peak
by krisroadruck on Tuesday August 07, 2018 @10:24PM
(#17712738)
Genuine question... how is whatsapp a social website vs just a chat application? Perhaps I've missed something critical about it but the way I've used it and seen anyone else use it is just as a replacement for SMS
Re:Snap’s Drop in Active Users Could Signal a Social Media Peak
by Vinnl on Wednesday August 08, 2018 @02:26AM
(#17713605)
As someone who doesn't use WhatsApp in a country where everybody does: the primary use case appears to be group chat. If it was just a replacement for SMS, not having it would not be a problem - I could still text with people. However, I'm "missing out" on things because I can't be in some WhatsApp chat groups.
Hence the network.
Re:Snap’s Drop in Active Users Could Signal a Social Media Peak
by askafriend on Tuesday August 07, 2018 @11:06PM
(#17712912)
Any proprietary communications platform meant primarily for communicating between humans can be referred to as a social network. It's a pretty broad definition in my mind.
Re:Snap’s Drop in Active Users Could Signal a Social Media Peak
by soziawa on Wednesday August 08, 2018 @01:01AM
(#17713308)
So letters are a social network?
Re:Snap’s Drop in Active Users Could Signal a Social Media Peak
by askafriend on Wednesday August 08, 2018 @01:07AM
(#17713330)
No but I guess you could argue that language is.
Re:Snap’s Drop in Active Users Could Signal a Social Media Peak
by drawnwren on Wednesday August 08, 2018 @07:50AM
(#17715047)
The postal system seems like it would qualify.
Re:Snap’s Drop in Active Users Could Signal a Social Media Peak
by YaxelPerez on Tuesday August 07, 2018 @10:36PM
(#17712798)
It technically also has "stories"
Not to mention all the Asian social networks that are growing like crazy.
My theory is that Snap just doesn't have enough differentiation either as a product or as an audience to be sustainable as an independent entity long term (caveat: Snap in today's form). I don't know how long they'll be able to retain their core unique demographic and most loyal users when the action is all happening on Instagram. I get the feeling it'll be one of those shifts that happens slowly at first, and then quickly - especially if the company makes major missteps (like the recent redesign fumble) or becomes too stagnant. However, I believe Snap still has enough time and money to change that trajectory with the right vision and leadership.