Uh-oh, don't let the EUC know about this.

Seriously, what do people expect when they go searching on the world's largest ad network? Google would never send them to the pages with the most ads on it, would they? It's time for a distributed, oblique search index if DDG doesn't serve the needs.

While I like the idea of a distributed search engine, I wonder how would it work with mobile devices.

With a desktop, and even laptop when plugged in, you have relatively easy time to run something like a search node of such a network that scans spiders some pages in the background. On a mobile phone, it's not really possible.

Without time to hunt down the articles, I was fairly sure Google has been publicizing that they were going to give AMP priority for a long time now, no?

Absolutely, everyone knows that AMP pages are ranking higher in Google and are rewarded. We are getting requests for it at my job for that very reason. We even have contacts at Google that will schedule AMP calls with you and build the pages for you. It's no secret. I unfortunately have to do it for our customers, but privately I view AMP as a Google controlled cancer on the web.

Not that I've seen. Everything I've seen from Google says that AMP has no bearing on rankings. If there's stuff published by Google, or quotes directly from Google people working on AMP, that say differently, I'd love to see it.

See:

- https://twitter.com/JohnMu/status/824185977098960897

- https://www.youtube.com/watch?v=oXi76HDygi8&t=11m46s

- https://youtu.be/ixPFGXYUwNM?t=19m16s

Even disconsidering organic results, only AMP pages are eligible for display in the carousels at the top of the page. The end result is the same as being upranked.

Yeah, definitely -- I acknowledge this elsewhere in the thread. There's no denying that those items have preference, but I believe they're news-only (as of now).

I thought google was pretty explicit about this when they announced AMP.

Yeah, I was gonna say. They were as upfront about it as the HTTPS ones.

I think "don't be evil" was a good slogan, because at least it tried to encourage a culture of doing the right things, even if it's difficult to define "evil".