Then I was wrong.
Your blog post reminded me of a style of writing. Reciting something with the intent to make it look cool, then show how it applies to your company. The 'Growth' category made me wonder if you were doing that. But I see, it's a pleasant reflection.
Out of curiousity, why would that category make you think it is an advertisement?
I currently bucket my posts into "management 101" informational articles and then everything else currently lands under "growth". I could probably do with making some more categories now there are a whole bunch of articles on the site.