This would work if there was actually a choice. Nowadays there is not - 99% of sites embed some kind of stalking scripts ranging from ads to Google Analytics or Facebook like buttons.

This also doesn’t work given the masses have zero idea of the tracking that is happening and blindly trust Zuck’s lies on how Facebook respects their privacy. If people knew the extent of the tracking you’d see a lot more backlash.

> This would work if there was actually a choice

And since when should you have a "choice of products"?

Companies offer products, if you like them, use them.

I don't have a choice of free cars.

Nobody is talking about free - I’m happy to pay if I was given the choice.

You may not have the choice or free cars, but you have a choice of plenty of paid cars, including ones that don’t stalk you everywhere you go.

I don’t have a choice between a free Facebook and a paid Facebook that doesn’t stalk me. I have to either take the free Facebook and be stalked.... or not take the free Facebook and still get stalked by their like buttons everywhere.

The tracking seems to be everywhere. How can I tell what a website is doing before visiting it?

Only visit websites you trust.

Remember, you're the one accessing. The choice is yours.

I could try to do that, or I could just run software that doesn't let me be tracked to the extent possible, signaling to the market participants that I don't want to take part in their panopticon. I fail to see why the latter is so bad.