Re:Grab drivers in Southeast Asia are now convenience stores...
by ryanianian on Tuesday June 05, 2018 @10:48AM
(#17238142)
Presumably extras would be advertising/"attention-economy"-driven and thus subsidized by another company rather than the drivers themselves. Or if Uber let drivers have mini vending machines there's a clear ROI on a relatively small investment (or the vending machines are rented etc). Perhaps the more expensive "black cars" would have freebies.
Cost is a barrier to entry for these drivers to participate in these programs and there is likely an upfront cost to purchase initial inventory. It might catch on if inventory is (initially) provided at no cost to drivers.