Re:De Beers admits defeat over man-made diamonds
by dredmorbius on Wednesday May 30, 2018 @10:08AM
(#17187725)
NB: cachet vs. cache:
Re:De Beers admits defeat over man-made diamonds
by snarf21 on Wednesday May 30, 2018 @10:18AM
(#17187807)
Sorry, my statement was vague. I did mean cache as in horde. They have stockpiles of "value" that they will protect at all costs.
Re:De Beers admits defeat over man-made diamonds
by dredmorbius on Thursday May 31, 2018 @07:04AM
(#17195427)
Ah, thanks, though yes, unclear ;-)
Just like lab grown meat is gaining traction, I think synthetic companies have the ability to push the social angle. "Identical in composition to the diamonds mined by slaves and used to finance terrorism." Just need an English major to turn that into a catchy slogan! :)