Re:GDPR: Programmatic ad buying plummets in Europe
by christophilus on Saturday May 26, 2018 @07:15AM
(#17161410)
By following a different business model? Employ a small team, sell ads based on relevance to the content you're reading, going after niches... It's not like there's only one formula for success. GDPR is going to force a different formula on the market.
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Re:GDPR: Programmatic ad buying plummets in Europe
by Mirioron on Saturday May 26, 2018 @12:08PM
(#17162760)
This relies on the fact that your business can be served anywhere. What if you're in a niche that can only be limited to your area or to people who speak a specific language in that geographical area?