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Re:Andy Rubin Puts Essential Up for Sale, Cancels Next Phone by distances on Friday May 25, 2018 @03:46AM (#17151462)
> Also while price was definitely a huge factor for it's popularity, the main reason IMHO was because it was the first phone that officially supported a popular AOSP at that time - CyanogenMod (now LineageOS [3]) and it even had the logo branded on the back.

Maybe for the tinkering crowd, but I think you vastly overestimate it's importance in becoming a sales hit. I don't have the numbers for how many people flash their phones, but I'd guess less than one in a thousand. They do advance the sales via favorable reviews and recommendations though, I'm sure.

As far as I see, it was simply just the price-quality ratio that made it a success.

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