According to those numbers, lots more people want shit, or they are willing to pay more for it.

Not sure what you're getting at.

P.S. A little thing called "sports" is compatible with shit, but not filet mignon. And after years filet mignon has make negligible progress in this area.

Also, filet mignon is shipped inside shit tubes, and probably will be for a very long time.

P.P.S. I hate shit analogies.

Shit's been around a long time. People are just learning about filet mignon. And not everyone has the equipment to have it properly prepared at home, yet. As people get that equipment, look for sales of shit to drop.