Thing is, none of it matters. Bottom line matters.
They care to attract company decision makers. Decision makers are engineers in small to medium businesses, and managers in big ones. Sadly, its the big ones that matter for bottom line. So target is mid management, flashy power point presentations and 'conferences' that allow for justified travel and stay.
Good mid management, with tech background, exists, but is a minority.
Not all is lost, truth is out there (c) Mulder :))
Present capability vs. future catastrophic risk.
Technology is debt.
Do you disagree with what I said?
Tech-as-debt is a notion I'm playing with.
https://mastodon.social/@natecull/99318348047974414
https://plus.google.com/104092656004159577193/posts/jS1K9Mto...
Obvious antecedent: technical debt, Ward Cunningham.
Ironically, modern devops and its million broken tools are a primary source of revenue for cloud providers, helping pay for your lunch in the first place.