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A comment on Go's New Brand. Parent comment

Re:Go's New Brand by wiremine on Thursday April 26, 2018 @09:57PM (#16937888)
It is (in my experience), although that's not the point.

They are satirising how clients tend to destroy good designs with bad feedback.

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Re:Go's New Brand by chrisseaton on Thursday April 26, 2018 @10:03PM (#16937914)
Maybe the clients know more than the designers about what their requirements are?
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Re:Go's New Brand by wiremine on Thursday April 26, 2018 @10:11PM (#16937952)
Sure, you would hope so.

The problem is all in communication:

1. Communicating the requirements with enough clarity to enable the designer to translate those requirements into creative.

2. Communicating constructive feedback to adjust the creative.

The most productive exchanges are when the client understands the creative process.

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