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Re:Publishers Haven't Realized How Big a Deal GDPR Is by guitarbill on Sunday April 08, 2018 @02:27PM (#16787475)
Of course you can serve ads, they just can't use any personal information or tracking unless people have consented. Ad blockers will still be a thing.

As for consent, you have to be able to refuse. A consent box popping up each time would be the dumbest way to do this, but not that different than those full-screen email/newsletter begging boxes we have now.

Re:Publishers Haven't Realized How Big a Deal GDPR Is by nopriorarrests on Sunday April 08, 2018 @02:42PM (#16787570)
Why dumbest?

If we agreed that even incognito browsing contains the traces of PII, publisher has to get my consent, explicitly, that's the whole point of GDPR. I see no other option than to do popup window for each new visitor (where new == has no associated cookie). What are other options?

Re:Publishers Haven't Realized How Big a Deal GDPR Is by guitarbill on Sunday April 08, 2018 @03:41PM (#16787906)
Don't use the PII. Is that really too much to ask?