There is an approach to use a disclaimer to state a controversial view. There are many forms to this: "I am not a racist, but...", "No offense, but..." , "Let me play a devil's advocate, ..." , Etc.

The form usually proceeds by stating a view. You think attribution is more important than the propagation (or content) of the view, and that is fine. For me, the content and propagation usually rank higher.

In the case of FB, I think we all had enough proof that the quest for money is above everything. According to the latest leaks about their execs, even above human lives.

So, at this point, I find any attempt to defend them, even hypothetical, sad.