Having a web presence died off somewhat as people moved over to myspace and Livejournal then geocities and tripod started being abandoned. Then it started the rise of social, and guest books and web rings slowly became obsolete.
If you're feeling extra fancy, you can switch to gitlab to write and publish static websites in any framework of your choice (including plain html of course but you can use any framework of your choice such as Jekyll or even Vue Nuxt) right from the browser thanks to the power of the gitlab-ci.yml file. As someone who very much dislikes installing node js on my computer, I think this is fantastic.
But of course, just having access to computers and the internet wasn't a given for many families
IIRC this site was made in Word: https://web.archive.org/web/20060414015434/http://easternsho... (on mobile, can't look at source to verify)
it allows to zoom to perfectly readable size, no half screen taken by "use the app" with tiny close button, no social share floaters overlapping part of the text, no functionality removed for mobile, ...
A couple of years later, I re"designed" it. Both of them were about as cheesy as you'd expect a preteen's Star Trek fan page to be.
As highschoolers with absolutely zero web experience, it was peanuts publishing to the web. You could find guides on how to publish to things like geocities or other hosts (silly things like 50meg.com) everywhere. Sure we had some time, but we didn't have to put much effort in learning.