Re:What I Learned Burning $14k on YouTube Ads for Candy Japan
by ggg9990 on Monday February 26, 2018 @12:50AM
(#16463405)
I don’t know about the 5 to 10 search a day volume level - I was quite a bit above this. But I agree that if they don’t serve that volume level well, it’s sad and aggravating. That should be something that can really help people who are out of other options. Might it be a privacy issue? If an ad can be targeted to that level it can be used to address a single individual.
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Re:What I Learned Burning $14k on YouTube Ads for Candy Japan
by sah2ed on Monday February 26, 2018 @02:48AM
(#16463825)
> If an ad can be targeted to that level it can be used to address a single individual.
Alec Brownstein did exactly that by ad targeting his favorite creative directors' names some years back in order to land a job. It worked.
https://mashable.com/2010/05/13/job-google-ad-words/#GvW9atl...
Re:What I Learned Burning $14k on YouTube Ads for Candy Japan
by rsync on Monday February 26, 2018 @12:21PM
(#16466981)
Sure, but you don't need to worry about conversion cost there.
I was faced with keyword combinations that had "natural" costs that were very low (and appropriately so, since I was the only person "bidding" on them). But then a few days later, "low quality score" and they ratcheted up the price 10x.
If you get a job out of it, the penalty doesn't really matter ... I was trying to convert $5/mo IaaS customers.