Re:Launch HN: SheerlyGenius (YC W18) – Indestructible Tights...
by kathomuth on Wednesday February 14, 2018 @09:03PM
(#16381392)
Thank you! So glad you enjoyed the video. I wrote the script with the help of a friend/investor, and we pulled together our friends to make it happen. Elias of SoulFood productions did the camera magic - http://soulfoodproductions.com/.
We've always thought television shopping would be a great channel for this product! And will definitely be cutting more versions of the video :)
Re:Launch HN: SheerlyGenius (YC W18) – Indestructible Tights...
by tootie on Thursday February 15, 2018 @09:54AM
(#16384436)
Your video is the perfect balance of being professional enough to look good and amateur enough to seem sincere. Everything was clear and to the point yet nobody seemed like an actor. The reaction to the hanging scene at the end was fantastic.
Re:Launch HN: SheerlyGenius (YC W18) – Indestructible Tights...
by jenthoven on Wednesday February 14, 2018 @09:11PM
(#16381423)
I also really liked the video. I recently filmed a promo video for our small startup and the acting piece is hard - you killed it.
Re:Launch HN: SheerlyGenius (YC W18) – Indestructible Tights...
by kathomuth on Thursday February 15, 2018 @12:56PM
(#16386039)
Thanks Jen - so glad you liked it. Videos are always so hard!
Re:Launch HN: SheerlyGenius (YC W18) – Indestructible Tights...
by ulrikrasmussen on Thursday February 15, 2018 @04:34AM
(#16382819)
The video is great! It successfully avoids the usual Kickstarter kliches (Silicon Valley guitars, etc) while clearly explaining the product in a down-to-earth fashion. I love the tongue-in-cheek humor as well :)
Did you guys write and direct that in house?
EDIT - After watching the entire video - including you hanging from them like a swing - I hope you are considering direct response TV as a marketing channel for these. You nailed the informative / circus show balance and I bet you could edit this into a 30 / 60 / 90.