News for hackers. Stuff that matters.

A comment on Unilever threatens to pull its ads from Facebook and Google over 'toxic content'. Parent comment

Re:Unilever threatens to pull its ads from Facebook and Goog... by lmm on Tuesday February 13, 2018 @07:15AM (#16366532)
> Why would Calvin Klein place their beautiful ad with Kate Moss next to photos of your right-wing friend's AK-47 collection and videos of his deer field dressing skills?

Because they want to reinforce the notion that wearing Calvin Klein will make you strong and manly and help you attract beautiful women? I'm sure your general point makes sense but I'm really not seeing your example.

[ Parent | on HN ]
Re:Unilever threatens to pull its ads from Facebook and Goog... by bedhead on Tuesday February 13, 2018 @09:25AM (#16367296)
Because that's where you spend your time. The advertisers are ultimately going to go where consumers' attention is...they don't have much of a choice.
[ Parent | on HN ]
Re:Unilever threatens to pull its ads from Facebook and Goog... by mozumder on Tuesday February 13, 2018 @08:28AM (#16366938)
> I'm sure your general point makes sense but I'm really not seeing your example.

The goal in fashion is to make people appear more attractive, not to make them appear unattractive.

[ Parent | on HN ]