I oversimplified for brevity. What I mean is, it doesn't require making an informed decision. You just flip it on and start making yes/no decisions. It has a lower barrier to entry in the same way that Tinder has a lower barrier to entry than other dating sites.

Trust me, having grown up in a broadcast and then cable TV household, there's a habituality to TV consumption that isn't there in streaming.

Though streaming has its own habituality in the form of bingeing.