100% agree with this. At any given company I've worked at, the recruiting/evaluation strategy has been different--largely because they _are_ looking for different things in candidates.

Some places value communication skills over technical skills. Others will value experience over credentials. I think it's unrealistic to expect that there is "one true way" to perform an evaluation (technical or otherwise). It all needs to be in the context of the team/department/organization you're hiring for.